At Nordic Pure, innovation is the air we breathe, literally. As part of our unwavering commitment to evolving the future of clean air, we’re thrilled to unveil our latest breakthrough: the Tru Mini Pleat Air Filter Series — redesigned for premium filtration performance, exceptional value, and optimized airflow.
Launch Dates to Remember
Mark your calendars for these exciting release dates:
- June 1, 2025: Launch of Tru Mini Pleat Air Filters in MERV 11, MERV 12, & MERV 13
- June 23, 2025: Launch of Tru Mini Pleat Air Filters in MERV 8 and MERV 10
Whether you’re upgrading your home’s air quality or fine-tuning a commercial system, the Tru Mini Pleat line brings elite-level performance to every environment.
What Makes Tru Mini Pleat Filters Stand Out?
2.5X More Media!
Each Tru Mini Pleat filter is engineered with 2.5 times more filter media than a standard pleated filter. This increased surface area allows for:
- Superior contaminant capture
- Lower pressure drop
- Longer-lasting performance
More media means your system doesn’t work as hard—and you breathe in air that’s cleaner, fresher, and healthier.
Same Amazing Quality, Better Value – Especially for MERV 8 & 11
The MERV 8 and MERV 11 options in the Tru Mini Pleat line maintain the same superior filtration performance you know and trust, now offered at a lower price point. That means better air quality without the premium price tag.
All-New High-Performance MERV 10, MERV 12, & MERV 13 Options
The MERV 10, MERV 12, and MERV 13 Tru Mini Pleat filters are brand-new additions to the Nordic Pure family—crafted for those who demand more from their air. With advanced filtration media and premium pleating, these filters are your go-to choice for tackling allergens, fine particles, and airborne pathogens.
Clean Air, Elevated: Our Commitment to Innovation
At Nordic Pure, we’re constantly finding smarter, better ways to support fresher, cleaner indoor air. The Tru Mini Pleat line represents our next leap forward providing a solution that balances filtration power, energy efficiency, and cost-effectiveness for every home or facility.
Whether you’re combatting allergies, managing indoor pollutants, or simply upgrading your HVAC system, these filters offer the confidence to breathe easy—every day.
Find Your Perfect Fit: Tru Mini Pleat MERV Guide
- MERV 8: Great for everyday filtration of dust, pollen, and pet dander
- MERV 10: A solid upgrade for homes with light allergy or pet concerns
- MERV 11: Improved filtration for allergens, mold spores, and smog
- MERV 12: High-efficiency filter for bacteria, smoke, and microscopic particles
- MERV 13: Premium protection against viruses, smoke, and ultra-fine particulates
With 2.5X more media, reduced pricing on trusted MERVs, and brand-new high-performance options, there’s never been a better time to upgrade your indoor air solution.
Visit NordicPure.com to explore the full line and experience the future of air filtration.
Clean air. Smart choice. Tru Mini Pleat.
